North By South Marketing

As the Owner and sole proprietorship of North By South, a Full Service Digital Agency aimed to help small to medium sized businesses achieve their growth goals and successfully obtain more digital piece of mind. Just a few of our services are:

- Paid Advertising and Media
- Email Marketing
- Website Marketing
- Data and Analytics Services (including Reporting)
- SEO Strategy
- Digital Branding
- Digital Strategy
- E-Commerce Marketing
- Full Service Digital Marketing
- UX Enhancement Strategy

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Ryan Bradford
Wonder Laboratories

At Wonder Labs I focused on growing a larger b2c customer base in an eCommerce setting while maintaining our current customer base. Day to day operations include managing all email marketing campaigns, SEO improvements on site, managing all digital and social advertising campaigns on Google, Bing, Reddit, Amazon, Facebook, Twitter, and several others. I also help lead a graphic designer and content writer in creative direction to help with branding and ads, as well as help with content and creative asset creation when needed.

Achievements include:

  • Growing first time customer base by over 96% within the first month of starting

  • Reduced a customer purchase cycle of over 180 days to under 90 days

  • Increased sales by 18% in first month

  • Increased traffic to page by 21% in first month

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Ryan Bradford
DeeCee Labortories

At Dee Cee Labs I focused on growing a larger b2b customer base in an eCommerce setting while maintaining our current customer base. Day to day operations include managing all email marketing campaigns, SEO improvements on site, managing all digital and social advertising campaigns on Google, Bing, Reddit, Amazon, Facebook, Twitter, and several others. I also help lead a graphic designer and content writer in creative direction to help with branding and ads, as well as help with content and creative asset creation when needed.

Accomplishments:

  • Helped in the development and creation of the whole UX for the new Dee Cee Labs website (set to launch by Oct)

  • Wrote all product content on pages to fit SEO best practices

  • Discussed opportunities for Doctor/Patient communication interface within site to help increase sales

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Ryan Bradford
Conversion Interactive Agency

Digital Marketing Specialist and Account Executive

My strategies for growing a company have been very much the same for many years and include performance monitoring, identifying opportunities, and working with key decision makers. Within Conversion Interactive, I am responsible for developing robust marketing campaigns, tailored to what a client needs to improve recruitment, retention, and branding initiatives. Through time, I have improved company revenue and increased conversion rates by 25% through the creation and integration of a digital campaign plan and by working cohesively with vendor and client partners. I deliver comprehensive data driven campaign performance reports and ensure campaign success in recruitment by anticipating changes in hiring trends and by keeping current on emerging marketing products, techniques, and solutions.

My Key Accomplishments include:

● Improved methods for gathering, analyzing, and troubleshooting data from Google Analytics.

● Established a conversion market research method that provided clients with custom solutions on

when to expand into emerging markets and to determine/set pay benchmarks.

● Designed a new action cycle approach to both digital and social campaigns that resulted in

improving conversion rates by 25%.

● Successfully drove growth in personal account portfolio by 56% and overall company revenue growth

by 24% by producing reportable and strategic marketing results.

● Increased total spends in digital portfolio to over $5M across 30+ clients

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Ryan Bradford